B2C / Consumer Email Appending
You've built a great database of your customers' direct mail information. Now you want to start marketing to them electronically, but you're missing email addresses…
FreshAddress’s email appending service helps you grow your list by matching 100% opt in email addresses to your existing postal database.
Who can benefit from this service*?
Any company or organization with a B2C (business-to-consumer) database containing mainly consumer postal addresses and in need of corresponding email addresses.
CASE STUDY:
InterMedia Outdoors Reels in 350,000 Subscriber Email
Addresses with the Help of FreshAddress
Benefits to you:
- Convert your single-channel customers to valuable multi-channel customers
- Use email to reach your customers cost-effectively on a more regular basis
- Reduce your marketing costs by reaching customers via email rather than via postal mail
- Dramatically increase your online revenues
* Note: minimum project fee is $2,500
What is B2C Email Appending?
FreshAddress’s robust B2C email appending service adds email addresses to your postal records, enabling you to reach your customers electronically.
CASE STUDY:
Ace Hardware Fixes Up their Consumer Database
with FreshAddress's Email Tools
Our email appending technology finds deliverable email addresses for up to 25+% of your postal records. Then through our automated quarterly processing, you achieve double the results in the first year.
We offer unparalleled match rates and data accuracy due to our proprietary internal database of over 835MM opted-in records, our multi-partner approach to data sourcing, and our exclusive list hygiene and double-scrubbing processes. All data provided by FreshAddress is 100% opted-in and permission-messaged.
Best of all, our results are 100% guaranteed deliverable.
How does it work?
When you use FreshAddress’s B2C Email Appending service, here’s how it works:
- You send your customer postal file to FreshAddress
- We match your file against our proprietary database (835MM opted-in emails) and those of our data partners
- We perform 15+ hygiene processes on the raw matches, removing any problematic emails
- We send out a branded opt-in “Permission Message” to your customers to ensure deliverability and permission.
- We scrub your data a second time
- We return your file to you, with up to 25+% more 100% guaranteed deliverable, double-scrubbed email addresses
It’s that easy!
Other FreshAddress services that may be of interest:
Email Change of Address (ECOA)
Email List Audit Services
Email Address Validation