B2B Email Appending
You've built a great database of your corporate customers' and prospects' direct mail information. Now you want to start marketing to them via the Web, but you don't have their business email addresses…
FreshAddress’s email appending service adds guaranteed deliverable email addresses to your existing corporate postal database.
Who can benefit from this service?
Any company with a B2B (business-to-business) database containing corporate postal information and in need of corresponding business email addresses.
Benefits to you:
- Use email to reach your customers and prospects cost-effectively on a more regular basis
- Reduce your marketing costs by reaching customers via email rather than via postal mail
- Build more online presence and drive more Website traffic
- Avoid costs associated with postal rate increases
What is B2B Email Appending?
FreshAddress’s robust B2B email appending service enables you to reach corporate customers and prospects electronically.
Our B2B email appending technology finds deliverable business email addresses for up to 30+% of your corporate postal records.
We offer such high match rates due to our robust corporate domain pattern matching, our proprietary internal B2B and B2C (SOHO) databases, our multi-partner approach to data sourcing, and our exclusive double-scrubbing process. All matches are sent a permission message by FreshAddress on your behalf to confirm deliverability.
Best of all, our results are 100% guaranteed deliverable.
How does it work?
When you use FreshAddress’s B2B Email Appending service, here’s how it works:
- You send your corporate customer postal file to FreshAddress
- We match your file against our proprietary opt-in B2B database and those of our data partners
- We perform domain name pattern matching
- We match your file against our proprietary opt-in B2C database to capture SOHO (small office/home office) email addresses
- We perform 15+ hygiene processes on the raw matches, removing any problematic emails from your file
- We send out a branded “Permission Message” to your corporate customers to ensure deliverability and permission
- We scrub your data once again
- We return your file to you, with up to 30+% more 100% guaranteed deliverable, double-scrubbed email addresses
It’s that easy!
Other FreshAddress services that may be of interest:
Email Change of Address (ECOA)
Email List Cleaning & Hygiene
Email Address Validation