Webinar Archive

If you are interested in copies of any of our past Webinar presentations, please contact us.

Browse by year:   2008   2007   2006




--2008--



Title

Description

Date

"A Smart Marketer's Guide to B2B Email Appending"

Presenter:
Austin Bliss,
President,
FreshAddress, Inc.



This session is a frank, in-depth look at the promise and potential pitfalls of B2B email appending.


 
03/19/08

"Responsible B2C Email Appending:
The Keys To a Successful Project"

Presenter:
Austin Bliss,
President,
FreshAddress, Inc.



Hear how companies can successfully use email appending to build their email address lists in a responsible, ethical, and economical manner.


02/28/08


--2007--



Title


Description


Date


“Top Strategies To Catch Typos and Problem Email
Addresses Before
They Pollute Your Database”
Presenter:
Austin Bliss
President,
FreshAddress, Inc.



A thorough overview of the mechanics of collecting, validating, and verifying your customers' email addresses at the point of registration.

12/6/07

“Email Change of Address (ECOA): Bounce Back from Email Bounces”
Presenter:
Austin Bliss
President,
FreshAddress, Inc.



Learn what you must know about email list attrition, critical customer retention strategies, what ECOA is and when to use it, and how to avoid the "B" words: Bouncing & Blacklisting.

10/3/07

“Connect With
More Donors -
Email Appending
for Nonprofits”

Presenter:
Austin Bliss,
President,
FreshAddress, Inc.



A detailed and frank session
on email appending services for nonprofits, how it works, and how to manage a successful project.

5/2/07

“Getting Into The Inbox - How Your
List Affects Your Deliverability”
Presenter:
Austin Bliss,
President,
FreshAddress, Inc.



How can you avoid spam filters? Hear how your email address list can affect your deliverability and learn some practical steps you can take.

4/25/07

“Build A Better Browser and Buyer List: Email Appending for Internet Retailers”
Presenter:
Austin Bliss,
President,
FreshAddress, Inc.



A detailed and frank session
on email appending services for e-tailers, how it works, and how to manage a successful project.

4/11/07

“Roses are Red,
Violets are Blue;
Got Bad Data?
We'll Give You a Clue: Eight Easy Ways to Build, Update, and
Clean Your Email
Marketing
Database”

Presenter:
Austin Bliss,
President,
FreshAddress, Inc.


Learn effective ways to collect email addresses and reconnect with customers; how technology can eliminate typos in your email list; the power of email appending and how to avoid potential pitfalls; how ECOA can keep your email database up-to-date


2/14/07


--2006--



Title


Description

Date

“ECOA 101 & How
It Can Help You
Fight Customer
Email Attrition”
Presenter:
Austin Bliss,
President,
FreshAddress, Inc.



A thorough overview of the realities of list attrition and the promise of email change of address (ECOA) services.

11/30/06

“Top Strategies To Catch Typos and Problem Email Addresses Before They Pollute Your Database”
Presenter:
Austin Bliss,
President,
FreshAddress, Inc.



A thorough overview of the mechanics of collecting, validating, and verifying your customer's email address at the point of registration.

10/4/06

“Advanced Email Appending For Nonprofits - Project Implementation Secrets to Maximize Success”
Presenter:
Austin Bliss,
President,
FreshAddress, Inc.



Learn how to select the best vendor for your email appending project; critical questions to ask and next steps to take; and how to maximize your ROI.

8/30/06

“Customer
Retention and
Reconnection - Critical Strategies For Maintaining
Your Email Database”
Presenter:
Austin Bliss,
President,
FreshAddress, Inc.



Over 50 million consumers changed their email addresses last year.  Learn what you must know about email list attrition, critical customer retention strategies, ECOA: What it is and when to use it, how to avoid the "B" words: Bouncing & Blacklisting.


8/9/06

“Advanced Email Appending - Vendor Selection & Project Implementation Secrets”
Presenter:
Austin Bliss,
President,
FreshAddress, Inc.



Learn how to select the best vendor for your email appending project; critical questions to ask and next steps to take; and how to maximize your ROI.

6/28/06

“Seven Essential Email Acquisition Strategies”
Presenter:
Austin Bliss,
President,
FreshAddress, Inc.


Learn how to implement the best email collection strategies, increase ROI with email validation, successfully append email addresses to your database, and avoid spam traps and blacklisting.

4/5/06

“When it comes to e-append, FreshAddress delivers the highest quality names and best match rates we have found.”

Rick Christ,
President,
NP Advisors

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