ECOA

Create two separate files:

  1. Your entire undeliverable (bounce) file*
    [*Note: Standard contracts include one file in and one file out. Any stitching and/or splitting of files may be subject to a nominal fee. Please direct any questions to your Account Executive or Project Manager.]

  2. As your project nears the messaging phase, we will request an unsubscribe file detailing the email addresses that have previously opted-out from your email communications. (For additional information regarding unsubscribes, please see FAQs
    >View formatting instructions for your Unsubscribe List


Format the list designated in #1 above as a tab delimited text file (*.txt) with a header row. Providing the following
fields will yield the best results:

    UNIQUE-ID
    EMAIL ADDRESS
    FIRST NAME
    MIDDLE NAME (or initial)
    LAST NAME
    ADDRESS1
    ADDRESS2 (optional)
    CITY
    STATE
    ZIP

Otherwise, the minimum required fields are:

    UNIQUE-ID
    EMAIL ADDRESS

    *NOTE: not providing postal information may result in
              lower match rate



Please use the following naming convention for your file:

    [FreshAddress job number]_toprocess_[record count].txt 

    Ex: 1010_toprocess_500700.txt


Excluding brand fields or any other extra field necessary to process your job, your input file may contain up to 3 additional fields (which will be returned with your results for no additional fee). Please do not transmit unnecessary fields (ex. SS#, date of birth, etc.), as they may be deleted and not returned with your results. 

FreshAddress will return your results in a tab-delimited text file with the following fields if postal information was included in the file for processing: 

UNIQUE-ID
EMAIL ADDRESS
FIRST NAME
MIDDLE NAME (or initial)
LAST NAME
ADDRESS1
ADDRESS2 (optional)
CITY
STATE
ZIP
CODE
NEWEMAIL

The following fields will be part of the results if no postal information was provided:

UNIQUE-ID
EMAIL
CODE
NEWEMAIL

If you have any data formatting questions, contact the FreshAddress List Processing Team either via email or at 617.965.4500.  


** Improperly-formatted lists will be charged a Data Formatting Fee and may cause delays in processing.

“FreshAddress exceeded our expectations, helping us reach hundreds of thousands of our customers via email.”

Jordan Goldberg,
Consumer Marketing Manager, Internet,
InterMedia Outdoors, Inc.

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